{"id":1178,"date":"2025-10-06T16:22:47","date_gmt":"2025-10-06T14:22:47","guid":{"rendered":"https:\/\/www.rethinkminimal.com\/?page_id=1178"},"modified":"2026-01-28T16:02:17","modified_gmt":"2026-01-28T15:02:17","slug":"vision","status":"publish","type":"page","link":"https:\/\/rethinkminimal.com\/en\/vision\/","title":{"rendered":"Vision"},"content":{"rendered":"<div data-elementor-type=\"wp-page\" data-elementor-id=\"1178\" class=\"elementor elementor-1178\">\n\t\t\t\t<div class=\"elementor-element elementor-element-9d8542e e-flex e-con-boxed e-con e-parent\" data-id=\"9d8542e\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-69418e2 e-con-full e-flex e-con e-child\" data-id=\"69418e2\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-731256b elementor-widget elementor-widget-heading\" data-id=\"731256b\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">OUR VISION<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-61f45bb elementor-widget elementor-widget-text-editor\" data-id=\"61f45bb\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>OWN LESS, LIVE MORE CONSCIOUSLY.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-1bb6b5a e-con-full e-flex e-con e-child\" data-id=\"1bb6b5a\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4b1e2d9 elementor-widget elementor-widget-text-editor\" data-id=\"4b1e2d9\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>\u201e&quot;How would a life with fewer possessions, but all the more meaning, feel?&quot; \u2013 We asked ourselves this very question one cool winter evening, tired from work, sitting on the couch, scrolling on our smartphones \u2013 between social media apps and searching for the latest trendy items. The answer? Easier. But honestly, also a little scary. &quot;Who am I if my wardrobe isn&#039;t &#039;chocolate brown&#039; or &#039;butter yellow&#039;? If I don&#039;t take a travel mug to Pilates and wear the latest activewear? Am I only allowed to own five T-shirts and have one oil for my face, hair, and kitchen at home? How do I reward myself after a hard day, and do I even have anything &#039;to post&#039;? Why does this scare us at all? Everyone has to answer that question for themselves. But we quickly realized that our feelings stemmed from constantly comparing ourselves to others and the ever-expanding range of choices. With Rethink Minimal, we want to counteract this.&quot;.<br \/><br \/>Rethink Minimal is an invitation to rethink minimalism, because minimalism is something personal and individual. Our Modern Minimalism Movement is an invitation to consume more consciously and with less, and to live and enjoy life all the more.<\/p><p>For some time now, we&#039;ve been consciously questioning what we truly need in our lives. We apply the same principle to the development of our products. The result: a deliberately reduced range of everyday essentials. Our goal is to combine the highest quality standards with timeless design. Sustainability and regional sourcing are integral components of all our products. The most sustainable option is to use products for as long as possible and only buy what you truly need. With this in mind... <em>rethink what you really need and don&#039;t forget to enjoy life. &lt;3<\/em><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-c11b888 e-flex e-con-boxed e-con e-parent\" data-id=\"c11b888\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-305f00d e-flex e-con-boxed e-con e-child\" data-id=\"305f00d\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-027f900 elementor-widget elementor-widget-image\" data-id=\"027f900\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"765\" height=\"1024\" src=\"https:\/\/rethinkminimal.com\/wp-content\/uploads\/2025\/11\/Rethink-what-you-really-need-Text-Edit_dark_mirrored-765x1024.jpg\" class=\"attachment-large size-large wp-image-2132\" alt=\"Wei\u00dfer handgeschriebener Text \u201eRethink what you really need\u201c auf dunklem, minimalistischen Hintergrund. Gespiegelt im Vergleich zum Bild mit dem hellen Hintergrund.\" srcset=\"https:\/\/rethinkminimal.com\/wp-content\/uploads\/2025\/11\/Rethink-what-you-really-need-Text-Edit_dark_mirrored-765x1024.jpg 765w, https:\/\/rethinkminimal.com\/wp-content\/uploads\/2025\/11\/Rethink-what-you-really-need-Text-Edit_dark_mirrored-224x300.jpg 224w, https:\/\/rethinkminimal.com\/wp-content\/uploads\/2025\/11\/Rethink-what-you-really-need-Text-Edit_dark_mirrored-768x1028.jpg 768w, https:\/\/rethinkminimal.com\/wp-content\/uploads\/2025\/11\/Rethink-what-you-really-need-Text-Edit_dark_mirrored-9x12.jpg 9w, https:\/\/rethinkminimal.com\/wp-content\/uploads\/2025\/11\/Rethink-what-you-really-need-Text-Edit_dark_mirrored.jpg 996w\" sizes=\"(max-width: 765px) 100vw, 765px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-bfb6690 elementor-widget elementor-widget-image\" data-id=\"bfb6690\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"765\" height=\"1024\" src=\"https:\/\/rethinkminimal.com\/wp-content\/uploads\/2025\/05\/Rethink-what-you-really-need-Text-Edit-765x1024.jpg\" class=\"attachment-large size-large wp-image-2122\" alt=\"Schwarzer handgeschriebener Text \u201eRethink what you really need\u201c auf hellem, ruhigem Hintergrund.\" srcset=\"https:\/\/rethinkminimal.com\/wp-content\/uploads\/2025\/05\/Rethink-what-you-really-need-Text-Edit-765x1024.jpg 765w, https:\/\/rethinkminimal.com\/wp-content\/uploads\/2025\/05\/Rethink-what-you-really-need-Text-Edit-224x300.jpg 224w, https:\/\/rethinkminimal.com\/wp-content\/uploads\/2025\/05\/Rethink-what-you-really-need-Text-Edit-768x1028.jpg 768w, https:\/\/rethinkminimal.com\/wp-content\/uploads\/2025\/05\/Rethink-what-you-really-need-Text-Edit-9x12.jpg 9w, https:\/\/rethinkminimal.com\/wp-content\/uploads\/2025\/05\/Rethink-what-you-really-need-Text-Edit.jpg 996w\" sizes=\"(max-width: 765px) 100vw, 765px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"<p>OUR VISION WENIGER BESITZEN, BEWUSSTER LEBEN. &#8222;Wie w\u00fcrde sich ein Leben mit weniger Dingen daf\u00fcr umso mehr Bedeutung anf\u00fchlen?&#8220; &#8211; Genau diese Frage haben wir uns eines k\u00fchlen Winterabends, m\u00fcde&#8230;<\/p>","protected":false},"author":2,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"site-sidebar-layout":"no-sidebar","site-content-layout":"page-builder","ast-site-content-layout":"full-width-container","site-content-style":"unboxed","site-sidebar-style":"unboxed","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"disabled","ast-breadcrumbs-content":"disabled","ast-featured-img":"disabled","footer-sml-layout":"","theme-transparent-header-meta":"disabled","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"set","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"class_list":["post-1178","page","type-page","status-publish","hentry"],"acf":[],"_links":{"self":[{"href":"https:\/\/rethinkminimal.com\/en\/wp-json\/wp\/v2\/pages\/1178","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/rethinkminimal.com\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/rethinkminimal.com\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/rethinkminimal.com\/en\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/rethinkminimal.com\/en\/wp-json\/wp\/v2\/comments?post=1178"}],"version-history":[{"count":0,"href":"https:\/\/rethinkminimal.com\/en\/wp-json\/wp\/v2\/pages\/1178\/revisions"}],"wp:attachment":[{"href":"https:\/\/rethinkminimal.com\/en\/wp-json\/wp\/v2\/media?parent=1178"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}